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DON’T WAIT
PLAN THE WORK,
WORK THE PLAN
STRATEGY SESSIONS
EXPERIENCE | EXPERTISE | METHODOLOGY
Discover the CREATIVE in you. |
CLICK HERE
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With your host:
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NORMAN EVANS
CREATIVE DIRECTOR
Digital Citizen
New Media Producer
Strategist
Coach
Speaker
Author |
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Be part of the solution. Imagine a network of creative people and businesses sharing strategies and solutions, all working to the same standards, delivering solutions at a profit. |
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| Agenda: How to buy and sell creative solutions for you and your business. |
- Introduction to S.T.A.R Planning and selling
- Chicken Testing
- Success stories
- How to learn and earn - a new way to work
- A new way of looking at your business and yourself
- Leveraging your network to fulfill your dreams
- The tools of the new economy
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DON'T WAIT
Join
THE CREATIVE MARKETING NETWORK
The Creative Marketing Network Inc. EST. 1986 Solutions Provider
Find out more: norman@digitalcitizen.com
Day Shift. Night Shift. Paradigm Shift.
What shift are you working?
The Creative Marketing Network Inc. Since 1986
expertise / experience / methodology
Visit our S.T.A.R. PLANNING SEMINAR SERIES click here
The Creative Marketing Network Inc. CMN
About the Company:
The Creative Marketing Network Inc., CMN is a value-added network of professionals who use the S*T*A*R* - ‘Plan The Work, Work The Plan’ methodology with their clients to achieve maximum results with minimum resources. Together, we design and build business solutions and create new and enhanced relationships with customers, employees, partners and suppliers.
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Our Mission:
To help the network's clients build marketing strategies and programs that exceeds their sales and profit expectations. We develop the ‘Message’ as the core engine for all production initiatives. |
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Background:
Since the early '80s CMN has focused on providing marketing services for a wide range of information technology clients.
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Our S.T.A.R. Planning Methodology:
CMN Inc. was established in 1985 as an agency with a vision of providing uniquely integrated marketing solutions to companies, primarily in the technology field. The uniqueness has always been CMN's S.T.A.R. Planning Methodology. This action-oriented, results-driven approach to strategic marketing has proven over the years, and with several major clients, to be a very effective tool in creating and implementing successful marketing and public relations campaigns.
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The S.T.A.R. System ' Plan the Work, Work the Plan' defines result-based objectives and lays out an action plan to achieve them. S.T.A.R planning was implemented for Microsoft Canada between 1987-1993 - after a two week engagement Microsoft insisted on signing on for a three-year term to execute the plan, and later on renewed the contract for another three years with tremendous revenue and profit results.
The methodology is delivered through a series of discovery and planning sessions. These highly creative sessions are best suited for CEOs and other top executives and are designed to promote a different way of thinking about and executing marketing plans.
Over the past 20 years CMN has refined this system by working with some of the most powerful business teams in the world. Born under non-disclosure, CMN works with their clients and supply chains to develop confidential, strategic, creative and effective marketing action plans. |
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The Creative Marketer’s Handbook:
CMN has evolved through our own process and our clients, to the point where we are very well positioned within the technology arena. In addition, we specialize in new and emerging technologies and new media. We have refine our process to a point that it was essential to write a book about it – The Creative Marketer’s Handbook details the process of working through the S.T.A.R. Planning system featuring a practical set of rules that worked for us and our clients in developing and executing marketing strategies in the real world. The handbook is made up of two parts. In part one the reader gets to ‘Plan the Work’ and in part two they get to ‘Work the Plan’. |
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Our Services:
* S.T.A.R. Planning - developing strategic plans
* Account Management
* Creative Concepts
* Strategic Public, Media, and Investor Relations
* Corporate Strategic Coaching, Media and Sales Training
S*T*A*R* represents CMN's founding principle of doing business.
The purpose of the S*T*A*R* process is to establish our client's overall business mission and objectives; to identify the critical factors, operational thrusts and organizational elements; and to develop the appropriate marketing budgets and action plans.
All CMN's programs begin by defining objectives, how marketing communications will support them, the positioning of competitors and the required activities needed to win in the marketplace. S*T*A*R* is a powerful combination of Strategy, Tactics, Actions, Resources, Responsibilities and most important Results. |
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Our Network of Value-Added Suppliers:
A fundamental component of CMN is our network of talented professionals. These preferred value-added suppliers - some of whom are freelancer, others, larger agencies unto themselves, enable us to provide a wealth of complimentary services and support our clients' projects and campaigns. All have unique experience, expertise and methodology that they bring to every project that we work on. Hence, the Creative Marketing Network Inc. (CMN) |
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Contact Us:
For more information, or to set up a time to meet, please contact:
Norman Evans
Founder/ Creative Director
The Creative Marketing Network Inc.
Email: norman@nmbc.tv
You are also welcome to visit our website at www.starcmn.com |
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